FreshTracks Capital announced its recent investment in a growing Vermont-based beverage brand, DRINKmaple. This is the second Vermont-based investment from FreshTracks Capital’s newly launched investment fund, FreshTracks IV. DRINKmaple, based in St Albans, is a rapidly-growing maple water brand that features only one ingredient, straight from the tree. It’s refreshing, hydrating and naturally nutritious, with just a subtle hint of maple. DRINKmaple is packed with 46 naturally-occurring nutrients including antioxidants, polyphenols, minerals and electrolytes, with more manganese than a cup of kale, and half the sugar of coconut water. The company also makes DRINKmelon Organic Watermelon Water, also made from one ingredient, 100% organic watermelons. DRINKmaple is the brainchild of Ironman Triathlon training partners Kate Weiler and Jeff Rose, who found the beverage while competing in an Ironman in 2013. Read the coverage here: FreshTracks Taps DRINKmaple For New Investment.
