Redd (Research Enhanced Design + Development) was founded by Alden Blease, who while in college became obsessed with finding the healthiest, most nutrient-rich foods in the world.  Alden was joined in 2016 by CEO Peter Van Alstine to launch Redd, and they’ve been on a roll ever since.

Within the fast-growing energy bar category, Redd offers great-tasting plant-based superfood energy bars that deliver Positive Energy™.  Redd bars feature clean protein (pumpkin seed) that efficiently converts to energy, 11 superfoods, 23 vitamins and minerals, and an extra energy boost from yerba mate and maca.  Redd’s products are uncompromised, and they are committed to developing highly-functional, nutrient-dense, indulgent, on-the-go superfoods.

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