Quirky Partners with HSN

1/14/2011

PR Newswire - Quirky

The following is an excerpt from this piece.  To read the complete article, please click here: Quirky and HSN Announce New Partnership

Quirky, a company that makes invention accessible by bringing product ideas to life, has partnered with interactive multichannel retailer HSN to showcase innovative products created by the collaborative efforts of the Quirky online community.  Quirky's Founder and CEO Ben Kaufman will feature Quirky's products on HSN on January 29, 2011, at 9am and January 30 at 2am – and monthly thereafter.

"Partnering with a forward-thinking brand like Quirky further reinforces our commitment to new product development and innovation," said CEO of HSN, Inc. Mindy Grossman. "It's exciting for us to offer our customers unique solution-oriented ideas that Quirky has developed into compelling products."

Quirky, which launched in June 2009, brings two brand new consumer products to market each week, by enabling a fluid conversation between a global community and Quirky's expert product design staff. Each Quirky product solves a problem and carries a great story of the inventors who made it happen.   Revenue is shared with those who help bring each product to life.
"We are pumped about this partnership," says Ben Kaufman. "Reaching the massive HSN audience is just one more step in our goal of making invention accessible to all with a great idea – and that's everyone. HSN customers will now have the opportunity to share their ideas and develop awesome new products of their own."

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